Saving Beauty: A Memoir of Love, Healing and Multiple Sclerosis by Harvey Kaplan

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SAVINGBEAUTYFRONTCOVER(2).jpg

Saving Beauty: A Memoir of Love, Healing and Multiple Sclerosis by Harvey Kaplan

24.95

This book is to be published under the joint imprints of IPBooks and the Contemporary Freudian Society Book Series.

In Saving Beauty, Harvey Kaplan has written a very beautiful, and moving book. There is a nobility about his disabled wife, Suzanne, as surely as there is in Harvey, her loving and empathic caretaker. The reader feels deeply for the difficult path taken by both of their lives, and perhaps never again will take a loved one’s state of health or presence for granted, or, indeed, our own. The book is engrossing reading, as we watch Suzanne’s beauty and strength diminish over the years, and observe Harvey gradually becoming a deeper and more compassionate human being. Kaplan writes frankly, openly, and sincerely. As a result he has created a  moving and heart breaking book. -Alma H. Bond, Ph.D., Http://al ma_bond.tripod.com, author of 15 published books, including Margaret Mahler: A Biography of the Psychoanalyst.

Saving Beauty is an absolutely marvelous book. It is at times sad and at times moving and humorous. Throughout Dr. Kaplan writes of his love and marriage to Suzanne with a consistently high level of analytic precision. Richard Bey, radio and Tv Host

Saving Beauty is a wrenching memoir of loss and a passionate love story at once. Harvey Kaplan writes directly from the heart and with uncommon insight and honesty.
Hilma Wolitzer, author, Doctor’s Daughter and Summer Reading

 An exceptionally intelligent, sensitive and brave account of  serious illness as it impacted a marriage. Dr. Kaplan's book is a  dramatic contribution to our lives that challenges many of our cherished  assumptions about health and illness, love and devotion.  The ingenuities Kaplan  and his wife (also an analyst) brought to the amelioration of their unrelenting dilemma, and their struggles to extend their lives together, make for an extraordinarily moving narrative.
David Hoddeston, Ph.D. Professor English, Rutgers University

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Dr. Harvey A. Kaplan is a licensed practicing psychologist, psychotherapist and psychoanalyst. For the past 35 years, he has practiced in Manhattan and established a reputation in the national analytic community. His is the past president of the National Psychological Association for Psychoanalysis (NPAP), the largest psychoanalytic society and training institute in the United States. He earned a B.A. from City College of New York, an M.A. from New York University, and an Ed.D. from Rutgers University. 
    He has served as a consultant for the New York City Board of Education and as a Supervisor of School Psychologists. His articles on narcissism, envy, ambition and other topics have appeared in the Psychoanalytic Review and the Journal of Psychotherapy. 
    Dr. Kaplan has led numerous support groups for people with multiple sclerosis. Through this work, he determined that his psychoanalytic techniques needed to be strengthened through the addition of cognitive “restructuring,” a non-conventional approach to therapy. A recent federal study found that 62% of adults who enter therapy had used some form of non-conventional therapy in the previous 12 months. Many people with disabilities find little help in conventional therapies. They want to know that their lives have meaning and that they are making a difference in the world. Dr. Kaplan’s personal experience with disability leads him to affirm the importance of having participants reassess the meaning and goals of their lives in the context of their illness – a theme he stresses throughout the book.
    Dr. Kaplan has appeared on numerous television shows, including, “The Today Show” and other programs throughout the East Coast such as: “The Boston Six O’Clock News,” “The David Hartman Show,” Miami’s “Skipper Chuck Playhouse,” Boston’s ‘Tom Larson Show,” and “Freddie Seymour Show,” Atlanta’s “Action News,” and “Celebrity of Day Interviews,” plus the Rhinebeck Cable Channel and the Port Jervis “Cable Interview Show.”
    Over his long career, Dr. Kaplan has been the subject of articles in such publications as the New York Times, The New Yorker: Talk of the Town, New York Daily News, the Los Angeles Times, Newsday and the Miami Herald. 
    Dr. Kaplan has delivered lectures on a range of psychological topics, including advice for adults with disabilities. His audiences have included: the New York City Retired Teachers Association, Berklee School for Business, Ramapo College Business Group, Fordham University Alumni Association, Marble Collegiate Church Career Development Group, and the Mt. Sinai Retirement Board. His has presented his papers at various conferences, both psychoanalytic and popular, such as the NPAP Scientific Program, the NYCAP Scientific Program and the American Psychological Association. 

Dr. Kaplan’s professional memberships include:
·    National Psychological Association for Psychoanalysis (past president)    
·    New York Freudian Society    
·    Institute for the Psychoanalytic Training and Research    
·    New York Center for Psychoanalysis    
·    Council of Psychoanalytic Psychotherapists (past president)    
·    International Psychoanalytic Association    
·    American Psychological Association    
·    New York Federation of Teachers    

Dr. Kaplan’s published articles and book reviews include:
·    “Greed: A Psychoanalytic Perspective.” Psychoanalytic Review, 78. 1991.    
·    Ego Ideal Pathology in Psychoanalysis Today. A Case Book. Springfield Ill: Charles C. Thomas, 1991.    
·    Frank Sinatra His Second Self: The Transformation of His Personality Through His Art.” Given at the Hofstra University Conference, The Man, the Music, the Legend.    
·    “Moral Outrage: Virtue as a Defense.” Psychoanalytic Review, 84, 1997.    
·    “The Psychopathology of Nostalgia.” Psychoanalytic Review, 74, 1987.    
·    Various Book Reviews    
Dr. Kaplan’s speeches and lectures include: 
·    The Faces of Disability and its Effects on Relationships, NPAP, March 2002.    
·    How to Keep Romantic Love Alive. NPAP, November 2001.    
·    The Business of Winning. Ramapo College, April 1999.    
·    Frank Sinatra: His Second Self. NPAP, March 1999.    
·    Achievement Motivation Seminars. Berklee Business School. Novemeber 1998.    
·    Moral Outrage: Virtue as a Defense. American Psychol. Assn. 1995    
·    Finding the Winner Within Us. Rockland Community College, January 1994.    
·    Helping the Disabled Redefine Their Life. Ramapo College. 1995.    
·    Greed: A Psychoanalytic Perspective. NPAP, 1990.    
·    What Do We Do After We Retire. Temple Emmanuel, 1989.    
·    The Psychopathology of Nostalgia. NPAP. 1986.    

MARKET ANALYSIS

Primary Market

Everyone can identify with love and loss. Therefore, the general public is the primary market for Saving Beauty. Many true stories like the Terri Schiavo case find themselves in the news. Numerous entertainment programs also depict the impact of disability on a loving relationship. On March 13, 2005, CBS presented a two hour program, “Saving Milly,” which dealt with the marriage of a woman who contracts Parkinson’s disease. It was a moving account of how a feisty individual is eventually confined to a wheelchair and ultimately dies. ‘I’ve lived a good life,’ she says to her husband, not without bitterness. “I’ve always believed in God, so why is He punishing me?”
    Dr. Kaplan’s book is about his personal odyssey with his wife’s multiple sclerosis, but it is more than that. It is about the way love can and must change when an event of that enormity befalls a relationship. No one can predict when or if such a thing will happen to them. No one can truly imagine how they will handle it if it does. People have a consuming interest in these stories, and that makes the general public a natural audience for this book. 

Secondary Market
The secondary market for Saving Beauty is the vast audience of people involved in a love relationship that is beset by a disability. This book is addressed to both partners in the relationship – the one with the disability and the healthy one.
    According to the National Institute on Disability and Rehabilitation Research, 19.4% of the people in the United States (48.9 million people) have a disability – that is almost one out of five people across t he country. Nearly half of them (an estimated 24.1 million people) have what is considered a severe disability.
    Furthermore, an estimated 15% of the people in the United States (37.7 million people) have an activity limitation. Of these people, 11.5 million are unable to perform their major activity; 14.3 million are limited in the kind or amount of major activity they can perform; and 11.9 million are limited in activities other than their major active
Saving Beauty reaches out to the individuals comprising the largest group in this demographic population – people with a disability aged 50 and over and their loved ones. According to the National Center on Caregiving: 
·    Nearly one out of every four households (23% or 22.4 million households) is involved in caregiving to a person aged 50 and over.    
·    In five years, the number of caregiving households in the U.S. for persons aged 50+ could reach 39 million.     
·    In a national sample of caregivers who live with the person for whom they are caring, spouses account for 62% of primary caregivers.     
This market is ready for an honest book on how love can change and new, positive purposes be established when a disability befalls a relationship. According to the National Center on Caregiving, “Older persons who lose a spouse respond differently based on whether or not they had cared for their spouse. Those who had provided care and suffered from stress as a result of their caregiving actually showed improved health behaviors and no increase in distress as a result of their spouse’s death. Those who had not acted as a caregiver responded to their spouse’s death with an increase in depression and weight loss.”
The personal and positive nature of this book will add an important new perspective to the many volumes out there that focus primarily on tips and resources for families caring for loved ones with disabilities.

Tertiary Market

Because the concepts and insights in this book are presented by an expert and firmly grounded in psychodynamic principles, cognitive strategies, and educational theory, the book will serve also as a professional resource for psychologists, psychotherapists, personal coaches, and pastoral and other counselors.